Consumers may influence the development and regulation of energy systems, as energy producers, as participants in organizations and institutions, and as parties affected by energy systems (Stern, 2014). Hence, consumers play an important role in an integrated energy system. This WP addresses a main challenge in this respect: consumers’ willingness to accept and adopt necessary technological changes and adapt their (energy, gas and water) consumption patterns (Wüstenhagen et al., 2007). Most existing interventions rely on a combination of financial and social influence strategies to change consumer behaviour, which can either strengthen or undermine the overall effect on consumers’ acceptance levels and behaviour, depending on their underlying motives (e.g. attitudes, values and perceptions of e.g. risk, trust and uncertainty). The objective of this WP is to empirically test how various (financial and social influence) interventions affect consumers’ technology acceptance (i.e. feedback systems such as smart thermostats or smart control systems), willingness to invest, and their energy, gas and water consumption patterns, particularly in the long term.
|Conference||Irish stakeholders' perspectives on decentralisation of energy systems
2018; British Environmental Psychology Society 5th Annual Conference (BrEPS 2018), United Kingdom (excluding Northern Ireland); Medugorac, V. and Schuitema, G.
|Journal||Recycling alone or protesting together? Values as a basis for pro-environmental social change actions
2018; Frontiers in Psychology; Sloot, D., Kutlaca, M., Medugorac, V. and and Carman, P.
|Conference||Stakeholders' perspectives on energy consumers' role in decentralized energy systems
2018; International Conference of Applied Psychology (ICAP 2018), Canada; Medugorac, V. and Schuitema, G.
|Conference||Information Asymmetry, Split Incentives and Energy Efficiency in the Residential Rental Market
2018; 6th World Congress of Environmental and Resource Economists (WCERE), Sweden; Petrov, I and Ryan, L.
|Conference||Odd couple or perfect pair? Tensions and recommendations for social scientist-industry partnerships in energy research
2017; Behaviour, Energy and Climate Changes (BECC) Conference, United States of America; Sintov, N. and Schuitema, G.
|Conference||Consumer's role in flexible energy systems
2017; IEEE Power & Energy Society General Meeting 2017, United States of America; Schuitema, G., Ryan, L. and Aravena, C.
|Conference||Segmenting population regarding the acceptance of the water charges in Ireland
2017; European Marketing Academy Conference (EMAC) 2017: Leaving Footprints, Netherlands; Schuitema, G., Rodriguez-Sanchez, C. and Sancho-Esper, F.